Tips for Choosing the Best Exterior Signage for Your Needs

Attract, retain, and convert customers with impactful outdoor signage. From pylon signs to logo or cabinet signs, yard signs to banners, and more, we have the right blend of outdoor signage products to support your business goals.

Complement your brand with a branded vehicle wrap. This is the ideal solution for service providers who make house calls, businesses with multiple locations, or anyone looking to spread their marketing message on the go.

Every day, hundreds, possibly thousands, of potential customers pass through the immediate vicinity of your business. If they don’t see a well-designed, eye-catching sign representing your brand, you’ve missed a marketing opportunity.

Custom outdoor business signs can range from monument signs to large pylons and pole signs, all the way to wall murals and more. Our experts will discuss your location, budget and brand personality to recommend the right signage elements that meet your goals.

Monument signs are a popular choice for resorts, private clubs, manufacturing plants, government buildings, churches, schools and corporate offices. They’re also a great option for attracting the attention of motorists who need directions or instructions. For businesses located in shopping centers or complexes that need to stop traffic, consider a pole sign or pylon sign. Illuminated channel letters are a popular choice for all types of businesses and can be a cost-effective solution for businesses that want to be seen at night.

When it comes to attracting and converting new customers, your business’s storefront signage is often the first impression potential clients get. Attractive, cohesive exterior and interior signage is essential to capturing their attention and turning them into paying customers.

A lighted sign is the perfect way to attract customers at night and in poor weather conditions, increasing your business’s visibility. Whether you need an LED-illuminated marquee sign, outdoor awning signs, or another type of lighted display, our team is here to help.

Showcase your brand and boost visibility with attractive promotional signage that highlights your must-have products, services, or discounts. From portable signs to banners, A-frame signs, post and panel signs, vinyl window displays, and more, our experts build unique custom signage that stands out from the crowd.

The signs you choose to highlight products and services, or to brand your business, have a huge impact on how your customers perceive and interact with your business. You can attract, retain and convert more customers with attractive, cohesive signage that captures their attention – even among the most distracted.

Our sign experts take your location, brand personality, and budget into account to recommend the best exterior signage for your needs. We also discuss the climate in your area, as sunlight and weather are factors that wear down signs. For example, if your signs are frequently exposed to direct sunlight throughout the day, we suggest exploring UV resistant materials or treatments and finishes. This helps your signs last longer and maintain their original beauty.

Attractively impactful Cincinnati outdoor signage has the potential to grab even the most distracted customers. From announcing must-have products and services to enhancing brand awareness and customer perception, your local sign company, Salient Sign Studio, can provide the attractive and cohesive outdoor signage you need.

When deciding what type of outdoor signs to invest in, it is essential to consider the climate where you are located. Wind, rain, and other environmental conditions can have a dramatic effect on your signage. To help them last, ask your signage company about special treatments and finishes that protect them from these elements.

Aluminum is one of the most popular materials for signs, as it is very sturdy. Fabricators often combine it with acrylic to create illuminated signage because light can shine through its panels and sheets. Another option is Dibond, an aluminum composite that combines a plastic polyethylene core with two aluminum sheets. This material is extremely strong and the flattest of all sign materials.